FAQs

Digital marketing is any kind of marketing that is geared towards smartphones, laptops, tablets, and any other device that is capable of connecting to Wi-Fi.

YES. You don’t have to replace your traditional marketing efforts with digital ones, but it is 2022 and if the word digital doesn’t come into your marketing strategy then your business will not thrive.

Search Engine Optimisation is the practice of using on-page and off-page tweaks and tactics to ensure that your page ranks higher on search engines. An example of one of these tactics is making sure that this blog is a minimum of 1000 words because that’s what Google prefers.

A blog is the most commonly used platform for sharing marketing content. In fact, in 2019 55% of marketers say that blogging is their number one marketing priority. This is because blogs appeal to consumers by providing them with entertainment and relevant information.

Firstly, you should be focusing on the social media platforms with the most active users. Depending on the business, the platforms with the most active users may vary. The four common platforms( in no specific order) are Facebook, Instagram, Twitter, and LinkedIn. Next, you need to determine where your target audience spends their time and educate yourself on the demographic.